Companies with successful sales and distribution systems in China have adopted certain common best practices.by Hubert Hsu, Waldemar Jap, Carol Liao, and Vincent LuiConsumer wealth—and private consumption—is expected to grow markedly in the near future. Between 2010 and 2020, China’s economic growth will raise nearly 90 million new households to middle- or affluent-class (earning ¥60,000 [$8,800] or more per year), according to Boston Consulting Group (BCG) research. BCG also expects that by 2020 China will have nearly 800 cities with a level of affluence similar to or greater than Shanghai in 200
